I think what fascinates me most about the world of print is just the tangibility of the produced material. This shouldn’t come as a surprise to anybody as I’m still the guy who plays CDs, records animations on VHS tapes, and draws with a pencil and paper. Crazy right? Wrong. Or at least, to each is own. When building the booklet for our Portfolio Show, I relearned some key concepts and worked with them directly such as:
- Creep
- Image Shift
- Duplex Printing
- Stapling
- Folding
- Crop Marks
- Cutting
- Paper Options
All of these little steps and processes that go into making something like a booklet seem like a lot of work, but I would say served as a great learning experience for me. Not to mention, the produced material is pretty cool to look through when you can say that you created it.